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Has “Pivot” Become a Four-Letter Word?

Crumpled paper Plan A and B

While the pandemic forced us to pivot our strategy and shift our brand narratives, it’s also gave us opportunities to connect with our audiences in a more significant way.

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Connections Event Champions our Community

Community Connections 2020 event photo

Connections Event Champions our Community Over 150 people were on site at The Chamber’s 3rd annual Community Connections event on March 11. They were there to learn and share about volunteer opportunities at local nonprofits.  Community Connections stems from the Chamber’s commitment to developing community stewards in our area. Partnered with Holland/Zeeland Young Professionals and the…

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Safety Pays as Chamber Members Earn Workers Compensation Dividends

Accident Fund Dividend Deliver3ed to West Coast Chamber

Safety Pays as Chamber Members Earn Workers Compensation Dividends Chamber Member Businesses Share Workers Compensation Group Dividend of $139,000 from Accident Fund Insurance Company of America Click Here to learn more about Member Discount Programs In January, our Membership Team had a great time delivering checks to members involved with the Accident Fund program. They…

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Michigan Business and Industry Leaders Launch Michigan Compact on Immigration

Michigan Compact on Immigration

Michigan Business and Industry Leaders Launch Michigan Compact on Immigration New research from New American Economy finds that immigrants contribute $2.1 billion in state and local taxes and hold $18.4 billion in spending power. On February 27, 2020 a coalition of business and industry leaders came together at the Lansing Regional Chamber of Commerce to…

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The Chamber as Community Champion

Chamber President Jane Clark at the 2019 Annual Meeting

The Chamber as Community Champion There are many ways to champion a community, ranging from creating and supporting economic opportunities for businesses, to raising awareness and discussion of key community issues, to developing the next generation of leaders within the community. As the connective tissue that unites businesses, nonprofits and the public sector, the West…

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Presenting Like a Pro

Office Presentation

Presenting Like a Pro At some point in all of our professional lives, we will be called upon to stand up in front of a group of people to deliver a presentation. We’ve all sat through enough uninspiring presentations to know what not to do, but how can we ensure that OUR presentations don’t fall…

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The Trick to Wearing Multiple Marketing Hats. How do you do it?

Caroline Monahan

The Trick to Wearing Multiple Marketing Hats. How do you do it? Recently I came upon this quote, “The new year stands before us like a blank chapter in a book, just waiting to be written. We can help write that story by writing goals.” This stuck in my head because it requires the collaboration…

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You Say Goodbye and I Say Hello

Grace & Emily

You Say Goodbye and I Say Hello As the year draws to a close, we bid farewell to Emily Hostetler. You may know her as the gifted person behind the camera, who takes phenomenal photos and always has a smile. She leaves us to return to school to become a teacher, which is a blessing…

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The Power of Two – Organic Affordability Share:

Housing Next logo

The Power of Two – Organic Affordability Share: This week’s blog comes from Ryan Kilpatrick, Executive Director of Housing Next. Long considered the unwanted neighborhood step-child, homes with an extra dwelling unit offer an extraordinary opportunity to make a significant difference in the availability of housing throughout West Michigan and to build wealth for young…

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